SALES STRATEGIES & LEADERSHIP


BUILDERS

It’s not enough to put up a gorgeous set of model homes, print up slick brochures and expect to sell your subdivision or housing project in record
time. What’s critical are on-site salespeople who have a love affair with what you build and have a clear understanding of the wants and needs of the
prospective buyer. Whether your salespeople are veterans or brand new to new construction sales, our deep understanding of sales techniques, strategies, and best practices, can empower your sales team to convert more prospects and close more sales.     
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LEADERS

If you are a leader in the industry (manager, CEO, supervisor, etc.), YOU are the link to your team’s understanding of the importance of good sales acumen while putting your company’s best foot forward. If you don’t have a handle on what it takes to sell a home, your sales people will not have someone with whom they can knowledgeably discuss their issues!
Hyland Academy’s Sales Meeting Management, Train the Trainer, and Leadership courses are designed to place you directly in the model home sales office so that you understand your sales people’s challenges, can help celebrate their successes and see your numbers go through the roof. It will make every sales meeting a stepping stone for more sales.
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INDIVIDUALS

When people buy homes, they’re dreaming of where family gatherings will take place, first steps will happen, and dreams will be realized. They might be buying a shiny new never-before-lived-in home, or a beautiful home in an established neighborhood. Regardless, they look to you – their broker/agent – to help guide them in making such a large financial decision. Whether you’re a seasoned veteran, have a few years under your belt, or are brand new to real estate, ongoing training is a must! Hyland Academy’s 30+ years of training and coaching experience can provide you extended training that can significantly boost your bottom line. 

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Sales Training From a Veteran in the Industry

Superstar sales people are made, not born. A veteran in the field of new home sales, as well knowing exactly how that translates into the resale market, Susan Hyland has, since 1987, taken builder groups, companies, and agents from 0-90 MPH often in just a few days of training. Hyland Academy’s patented methods and course offerings can make the difference between simply selling and selling out.
For more information on how your sales team can benefit from this unique training experience, BOOK A CALL.

TESTIMONIALS

"When I got hired by Pulte Homes I realized in time that I really loved my job. To be such a big part of someone’s life decision, whether it was their first time buying a home or their third, I was there with them all the way to help them achieve that dream. Your training classes are always inspirational and I truly believe we all walked away feeling refreshed and pumped!”

C.S. Salesperson

"I just wanted to reach out and say THANK YOU for our latest training session here in Las Vegas. It was great spending the two days with you and refreshing our sales skillset. The second day breakout session was especially helpful and insightful. You are an invaluable asset to all of us and I hope to see you again very soon!”

J.A. Salesperson

"Susan mentioned that she was happy to see all the “bosses” show up. I was thrilled to see that as well. What she failed to recognize, however, was that the TRUE bosses were sitting in the front of the room and not the back. Sales, YOU drive the bus!”

K.A. Corporate Homebuilder Management Group

"Susan, in all my years in the homebuilding industry business I’ve never received such unanimously positive feedback regarding any training program. You took the same selling process they have been trained on repeatedly and presented information in a way that just made more sense to them. You captured the attention of every person in the room. It was incredible! You made the workshop informational, personal, and — most of all — fun.”

W.G. Regional Homebuilder President

"Thank you for your time spent in North Carolina! The training I received was inspiring and remarkable! I truly feel I can return to work with fresh thoughts and put your CICPRODE system to good use!"

K.H. Salesperson

TESTIMONIALS

“When I got hired by Pulte Homes I realized in time that I really loved my job. To be such a big part of someone’s life decision, whether it was their first time buying a home or their third, I was there with them all the way to help them achieve that dream. Your training classes are always inspirational and I truly believe we all walked away feeling refreshed and pumped!”
C.S. Salesperson

“I just wanted to reach out and say THANK YOU for our latest training session here in Las Vegas. It was great spending the two days with you and refreshing our sales skillset. The second day breakout session was especially helpful and insightful. You are an invaluable asset to all of us and I hope to see you again very soon!”
J.A. Salesperson

“Susan mentioned that she was happy to see all the “bosses” show up. I was thrilled to see that as well. What she failed to recognize, however, was that the TRUE bosses were sitting in the front of the room and not the back. Sales, YOU drive the bus!”
K.A. Corporate Homebuilder Management Group

“Susan, in all my years in the homebuilding industry business I’ve never received such unanimously positive feedback regarding any training program. You took the same selling process they have been trained on repeatedly and presented information in a way that just made more sense to them. You captured the attention of every person in the room. It was incredible! You made the workshop informational, personal, and — most of all — fun.”
W.G. Regional Homebuilder President

“Thank you for your time spent in North Carolina! The training I received was inspiring and remarkable! I truly feel I can return to work with fresh thoughts and put your CICPRODE system to good use!”
K.H. Salesperson